Search Engine Optimization (SEO) has evolved greatly from the days of just meta tags, title pages, and some keyword placement on the home page of the website. The evolution of the internet, website content, and online competition has greatly impacted how search engine algorithms will value your site relative to your keyword search terms and phrases.

Is your target market more local in geography? Keyword search terms targeted by town, state, or region and generating measurable traffic can equate to tremendous value to local businesses looking to capture that more focused market. In addition, search engines’ recognition of IP addresses originating the search of those keywords are also enhancing the value of the local search.

Our team will evaluate your keywords relative to those factors in designing a search engine optimization strategy targeted to improve rankings in your selected key search terms as well as enhance the overall value of your website content.